We spiced up yesterday’s flight 409 from JFK to LAX with a little of what we do best—headlining in-flight entertainment. With the help of our partners at FILTER Magazine and Twonky, we kicked off L.A.’s Culture Collide festival at 35,000 feet on our special “I’m With The Band” flight, complete with mile-high DJ sets and a live performance from some of the festival’s hottest acts.
“How do you put live music on a moving plane?” you might ask. Our method involved a guitar, a couple of turntables, a stellar in-flight crew, and a group of innovative artists up for anything. First to hit our onboard DJ station was of Montreal’s Kevin Barnes, who kicked out the soul jams and aviation-themed hits that really got the party going. Among them: “Up, Up, and Away” by The Fifth Dimension. A tribute to our hot air balloonist-in-chief Sir Richard Branson? I’m inclined to think so.
Next was a short and sweet acoustic set from Penguin Prison’s Chris Glover, who serenaded us in the aisle with spontaneous accompaniment by a tiny but rhythmically gifted guest.
Before touchdown, School of Seven Bells mixed it up on the fly with an eclectic DJ set that blended their futuristic style with some 80’s and 90’s favorites. They even tag teamed with Virgin America’s very own Phil Luna (a.k.a. DJ Lunatik), who hit the decks last and prepped us for landing.
Each guest on yesterday’s flight deplaned with a gift bag and a VIP wristband to the Culture Collide festival, but whether or not you were onboard, you can still get in on the action. If you find yourself in L.A. this weekend, check out the festival here.